TY - CHAP M1 - Book, Section TI - Health Promotion Interventions and Research A1 - Unger, Jennifer B. A1 - Reynolds, Kim D. A1 - Spruijt-Metz, Donna A2 - Boulton, Matthew L. A2 - Wallace, Robert B. PY - 2022 T2 - Maxcy-Rosenau-Last Public Health & Preventive Medicine, 16e AB - Health promotion interventions focus on keeping people healthy rather than treating them after they become sick. This can be achieved in several ways, including helping people become more motivated to change their behavior and modifying the environment to make it more conducive to health-promoting behaviors. The field of health promotion is based on the assumptions that people’s behaviors impact their health outcomes that people can change their health-related behaviors when they have the necessary knowledge, resources, motivation, and skills, as well as a supportive environment, and that interventions can provide or increase their knowledge, resources, motivation, and skills. The goal of health promotion interventions is to empower people to modify their behavior to optimize their health. Many of the risk and protective factors for health and disease outcomes are behaviors that can be modified, including diet, physical activity, tobacco, alcohol, and other substance use, sexual behaviors, and screening.1 Because optimal health involves the performance of multiple healthy behaviors and the avoidance of multiple unhealthy behaviors, health promotion interventions often emphasize broad lifestyle changes rather than modification of a single behavior. The design of behavioral interventions involves a series of decisions including operationalization of the goals of the intervention (e.g., prevent substance use, increase physical activity, increase condom use), the target population (e.g., adults, adolescents, a specific ethnic group), the way in which the intervention will be delivered (e.g., mass media, in person, online), and the design of the specific intervention messages and activities. SN - PB - McGraw Hill CY - New York, NY Y2 - 2024/04/16 UR - accessmedicine.mhmedical.com/content.aspx?aid=1182685146 ER -